Cookie Policy

You can consent to the use of cookies via the buttons available on the Cookie bar.

By using the website www.lord.eu, the user agrees to the use of cookies in the manner and for the purposes defined in this policy. These website of the online store, owned and operated by LORD Hausgeräte GmbH, use first-party and third-party cookies to provide competitive services, including personalizing the information provided by them.

Cookies sent through the lord.eu website are used for:

  • Personalizing the store's offer through the use of recommendations and storing information about customer preferences and products marked by customers.
  • Compiling anonymous statistics regarding website traffic and navigation methods. The collected data helps us improve services and offer attractive content.
  • Managing interesting advertisements that meet the expectations and needs of users.
  • Identifying all user devices and browsers used to browse the store's pages.

Cookies used on the website www.lord.eu are never used to identify users of the website. When using the website www.lord.eu, cookies from third parties, i.e. Google, Heureka, Seznam.cz, Facebook.com, are also sent, which are used to compile anonymous aggregated statistics and manage advertising.

Detailed information on how these entities use cookies can be found on their websites. The service user may refuse the support of cookies by modifying the configuration settings of their internet browser. Due to the solutions used on the website, refusing the support of cookies may result in the incorrect functioning of the website and prevents personalization of the store's offer to the user's needs.

Cookies Used

Technical Cookies

Name Domain Duration Description
PHPSESSID .lord.eu Session This cookie is used by PHP applications to identify a unique user session. It allows websites to store session data, such as login status or user settings, for the duration of the website visit. This cookie expires at the end of the session, i.e. when the user closes the browser.

Analytical Cookies

Name Domain Duration Description
_ga_* .lord.eu 1 year 1 month This cookie is used by Google Analytics to store the user's session state.
_ga .lord.eu 1 year 1 month It is used to distinguish individual users by assigning a randomly generated number as a client identifier. It is included in every page request and is used to calculate traffic, session and campaign data for website analytics reports.

Marketing Cookies

Name Domain Duration Description
_fbp .lord.eu 3 months This cookie is used by Meta to provide a range of advertising products, such as real-time bidding from third-party advertisers. It helps track visitors across websites and provide them with more relevant ads.
_gcl_au .lord.eu 3 months This cookie is used by Google AdSense to experiment with the effectiveness of advertising on websites that use their services. It helps track how users interact with ads placed on the website.

Cookies

These are small files stored in your internet browser that are used to recognize the user when they enter the store and browse its web pages.

Cookies are divided into single-use (linked only to the current page visit), long-term (active until a certain time) and permanent (valid until deleted).

How to disable cookie support and what are the consequences?

Disabling support for cookies sent by www.lord.eu will cause the following store functionalities to not be supported:

  • Displaying recently viewed products
  • Displaying selected personalized recommendations
  • Storing items in the shopping cart after closing the browser

Below you will find detailed instructions on how to disable cookie support in the most commonly used internet browsers:

Changing consent to cookies If you have already given your consent to the use of cookies, you can change this decision at any time using the "Cookie settings" link in the footer.